Plastic Toy Recycling: Mattel Launches New Program

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Kids grow and change quickly, and so does their taste in toys. One minute, they can’t get enough dolls. The next minute, they can’t stand the idea of them, opting for toy cars instead. As kids grow up, parents often find themselves with lots of unwanted plastic toys to dispose of. And toy recycling options are limited. Most toys are difficult to recycle , especially if they’re made up of tiny plastic parts that can’t be easily separated. Municipal recycling programs don’t typically accept plastic toys; recyclers often accept only specific shapes and sizes of plastics. The best hope is to find a takeback program through the toy manufacturer or retailer. Mattel PlayBack One of the largest toy makers in the world, Mattel, Inc., recently launched their own toy takeback program. Called Mattel PlayBack, the program is designed to recover and reuse materials derived from old Mattel toys to make new products. By participating in the program, families give new life to their unwanted Mattel brand toys, diverting waste from the landfill. Currently, Mattel PlayBack accepts Barbie, Matchbox, and MEGA toys in the United States and Canada. The company says it hopes to expand it to France, Germany, and […]

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