New Barbie Honors Jane Goodall and Champions Sustainability

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Takeaways:

  • Coinciding with World Chimpanzee Day, Barbie’s new doll honours Dr Jane Goodall and her work with these animals.
  • Barbie has also introduced a Chief Sustainability Officer, a Renewable Energy Engineer Barbie and an Environmental Action Barbie.
  • We hope that this collection and homage to a groundbreaking pioneer for women in science and conservation inspires kids to learn more about green careers, how they can protect the planet, and act out sustainable stories through doll play,” said Lisa McKnight, executive vice president and global head of Barbie and dolls.

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