Nescafé Unveils $1 Billion Regenerative Coffee Farming Plan

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  • Nescafé plans to invest $1 billion to source half of its coffee using regenerative agricultural methods by 2030.
  • The company is also planning to ensure that 100 percent of its coffee is responsibly sourced worldwide by 2025.
  • The firm will provide training and assistance to farmers to encourage the use of organic fertilizers, cover crops and climate-resistant coffee plant varieties,

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