Mastercard, IKEA and Consumer Carbon ‘Budgets’

plant leaves flat lay savings banknote dollars usd american us dollars loan budget exchange usa t20 OpE66p Mastercard, IKEA and Consumer Carbon ‘Budgets’

Takeaways:

  • Swedish software firm Doconomy raised $19 million in equity capital and has new investors including Ingka (parent company of IKEA) and Citi Ventures.
  • This company is focused on helping consumers understand the environment footprint of the products and services they are purchasing.
  • These impact calculators helps their investor brands market goods using impact information which can potentially attack climate conscious consumers.

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