The switch is part of a $400 million sustainability effort by the Danish toymaker. Lego also said it aims to expand the use of bio-bricks and to design products that would teach kids about sustainability through play. Lego toy pieces in paper bags (picture-alliance/dpa/A. Ringgaard) Lego said on Tuesday that it plans to stop using plastic bags inside of box sets and replace them with paper ones. The Danish company said it would start making the switch next year and aimed to completely phase out plastic bags by 2025. It said children liked the paper alternative “as they were environmentally friendly and easy to open.” The plastic bags are used in box sets to hold loose bricks. “We have received many letters from children about the environment asking us to remove single-use plastic packaging,” Lego CEO Niels B Christiansen said in the statement. “We have been exploring alternatives for some time and the passion and ideas from children inspired us to begin to make the change.” The change is part of what Lego dubs a $400 million (roughly €340 million) initiative over the next three years to increase sustainability efforts. Lego, whose bricks themselves are primarily made of plastic, […]
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