Heinz has collaborated with the eco-friendly packaging firm Pulpex to introduce the inaugural ketchup globally packaged in bottles that are entirely recyclable, setting a remarkable precedent.
The bottles will be crafted from responsibly sourced wood, aligning with sustainable practices. Miguel Patricio, CEO of Kraft Heinz, remarked, “The introduction of this novel Heinz bottle exemplifies our commitment to utilizing inventiveness and forward-thinking to not only offer consumers their cherished products, but also to do so with a conscious sustainable approach.”