Greenplaces helps equip businesses for sustainability reporting amid rapidly evolving regulations.
RALEIGH – As the global conversation around environmental responsibility and regulatory compliance intensifies, a Raleigh-based company is stepping up to help businesses clean up their sustainability track records. Greenplaces’ all-in-one platform is emerging as a critical tool amid an evolving regulatory landscape that includes the SEC’s proposed climate disclosure rules for public companies.
The impending SEC regulations, which could mandate new levels of emissions and climate risk reporting, align with trends already in motion across the European Union and United Kingdom. With Fortune 500 firms accounting for around 27% of global emissions and consumers contributing 20%, the business community shoulders a significant burden in addressing the remaining 53%.
“Greenplaces is designed to meet this moment. With the evolving regulatory landscape, businesses can use our platform to comply with new requirements and showcase sustainability as a competitive advantage,” said Alex Lassiter, Founder and CEO of Greenplaces. “The expansion of our leadership team marks a new era where we continue driving sustainability into the core of global business operations.”
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As organizations grapple with emissions reporting and adopting more sustainable practices, Greenplaces’ clients recognize the urgency. “There’s no reason to delay planning for a future that demands comprehensive emission documentation and reduction strategies—the future is now,” said Vid Prabhakaran, Partner at Davis Wright Tremaine LLP.
To support its mission, Greenplaces recently bolstered its executive ranks with seasoned leaders following a $13 million Series A funding round in 2023. Notable additions include:
- Butler Raines, VP of Product: A veteran at merging technology, data, and user-centric design to solve complex business challenges.
- Blake Wolff, VP of Alliances: Skilled in building successful partnerships and scaling business operations after entrepreneurial successes.
- Kristen Ribero, VP of Marketing: Experienced in guiding go-to-market strategies and messaging sustainability narratives.
They join a dynamic leadership core including Tara Whitty, VP of Customer Experience, Jeremy Globerson, VP of Sales, and Corinne Hanson, VP of Sustainability, whose expertise spans corporate sustainability and environmental strategy.
“This ensemble represents profound expertise in embedding sustainability within businesses globally,” Lassiter said. “Greenplaces is uniquely positioned to address pressing sustainability needs and help companies meet emerging standards.”
Founded in 2021, Greenplaces provides businesses tools and insights for carbon reporting, emissions reductions, and fostering sustainable business models benefiting the environment and bottom line. As regulations tighten, the platform could prove invaluable in helping companies stay compliant and get ahead of sustainability trends.
