LAS VEGAS, Sept. 11, 2019 /PRNewswire/ — Can a skincare line actually have an impact on self-esteem, emotional wellbeing and even your sense of belonging? haia ( Happy as I Am) – the new gender neutral, 360-degree wellness skincare line that industry leader, Michael Bruggeman, is debuting at ISPA 2019 – aims to do exactly that by going more than just skin deep. haia brings together the best of cutting-edge science and nature’s wisdom to create an inclusive, clean skincare line that takes a stand for self-esteem. With positive affirmations on each product and the industry’s first ever animated, instructive skincare app, the goal is to help something as basic as your daily skincare routine inspire confidence and a sense of belonging. Letting go of the idea of an unattainable physical ideal, haia combines Eco-Certified, cutting-edge ingredients with tools to support an inclusive philosophy that you are enough . From daily affirmation rituals to animated characters who embody the emotional, physical, intellectual and even spiritual sides of its customer, haia aims to change the conversation around skincare. A 2018 CDC study found suicide is at its highest rate in the U.S. in half a century. According to the World […]


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