© Girlfriend Collective Send in your Girlfriend Collective leggings, bras, and shorts and the company will upcycle them into new pieces, over and over again. On average, Americans throw out 82 pounds of clothing every year; that’s 11 million tons from the United States alone. All told, the world buys an astonishing 80 billion pieces of clothing each year, according to the fashion documentary The True Cost. Ninety-nine percent of all that clothing ends up in the landfill. Most textiles aren’t biodegradable and will sit in those landfills for centuries. A linear economy make no sense: Using resources to make something new, using the item, then tossing it in the landfill for a virtual eternity? What could possibly go wrong? The future is in circular economies, where we keep resources in use for as long as possible, then recover and regenerate the products and materials at the end of their service and use them again. It is all about making things that never get thrown away. Adidas is working on their Futurecraft Loop performance running shoes that can be returned to Adidas, where they will be ground up to make more shoes, again and again. And now sustainable activewear […]

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