‘The production and use of plastic poses a significant environmental challenge’ Our impact Explore the latest strategic trends, research and analysis Your water bottle could one day start to biodegrade the moment you finish drinking, if a visionary piece of design becomes reality. The brainchild of Icelandic product design student Ari Jónsson, the bottle holds its shape until you’ve drained it. As soon as it’s empty, the bottle will start to decompose. As he argued in Dezeen Magazine : “Why are we using materials that take hundreds of years to break down in nature to drink from once and then throw away?” The bottle is made from a powdered form of agar – a substance obtained from algae. When this powder is mixed with water it becomes a jelly-like material, which can be moulded into a shape of your choosing. Jónsson explained in an article with Co.Exist that the mix of algae and water produces the perfect lifespan for the bottle. It needs liquid to hold its shape, but once it’s empty it begins to break down. He argues that the water is entirely safe to drink, although it might take on a bit of a salty taste after […]


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