Burgers have long been a staple for Americans. However, as the beef industry tops emissions charts, several fast-food chains have presented consumers with plant-based alternatives. And surprisingly, consumers are loving it. Plant-Based Meat Surges in Popularity From January 2019 to May 2019, American consumers purchased 228 million plant-based burgers , per market research firm, The NPD Group . The figure shows a 10% surge in sales for the plant-based food industry from the following year. Considering the actual meat industry only rose 2% during the same time frame, that’s quite an impressive leap. Research by the team also revealed this increase in sales wasn’t due to vegetarians flocking to these popular restaurants. Rather, 95% of consumers who purchased a plant-based burger also bought a product with beef in it that same year. The plant-based food industry has surged since 2015. Source: SPINS LLC NPD says the increased popularity of meatless burgers is associated with the increase in plant-based alternatives. More specifically, Darren Seifer, an analyst at the firm, explains that plant-based burgers give consumers a chance to get involved. By consume plant-based burgers instead of their beef counterparts, consumers are choosing a significantly less environmentally-harmful option. “Plant-based burgers allow […]

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